If you’re reading this then you've decided to expand your practice by adding elder law. Or perhaps you’ve already gotten into elder law but you’ve struggled when it comes to attracting new clients and growing your practice. In either case, you’ve made a wise choice in entering one of the most lucrative and personally rewarding segments of law.

Don't let nerves get the best of you. Here's how to handle your very first consultation like the pro you are.

Like any “first,” your first client consultation as an elder law attorney can feel intimidating. After all, as the saying goes, you never get a second chance to make a first impression. But before you let your nerves get the best of you, remember that simple preparation is the key to nailing that first client meeting.

According to a report published by the U.S. Department of Health and Human Services’ Administration on Aging, nearly 17 percent of the population is comprised of Americans ages 65 and over. The number of older Americans drastically increased in just ten years, rising 36 percent from 39.6 million in 2009, to 54.1 million in 2019.