The start of a new year often means setting goals to improve your business and increase your firm’s revenue. There are many ways to reach these goals, such as gaining new clients and adding new services. However, it is important that you not overlook your existing client base as a source of growth. One way to leverage your current client base and provide them with maximum value is to institute a client maintenance program. Establishing such a program can improve your client relationships, allow you to provide better service, and generate consistent revenue for your law practice. Read on to learn about client maintenance programs and how to establish them.

Whether plagued by poor reviews or buried in search engine obscurity, many small law firms and solo practitioners need a marketing makeover. There are countless reasons why a law firm lacks exposure, but attorneys must overcome the obstacles to gain online exposure and build a client base. With the right tools, attorneys can improve their marketing presence, even if that means starting from square one.

The hourly billing model has become a thing of the past for many estate planning attorneys, who have shifted to more modern pricing strategies. Providing clients with a clear picture of the costs of retaining you makes sense, especially for solo practitioners and those in small firms. Many attorneys offer several value-based price points that move away from a time-based model to one that represents what is actually delivered to the client. Read on to learn the benefits of innovative pricing models and how to implement them in your law practice.